PERCEPTION ADVISORY SERVICES
Approach
-
•Definition of the unique selling points (USP) and options for image enhancement
-
•Analysis of the current client base, cross-market expansion ideas and potential new avenues of use
-
•Repositioning of sales and marketing efforts and implementation of controlling techniques
-
•Development of a business plan exploring various options ranging from sale of the company, aggressive expansion in new markets, to licensing opportunities in strategic markets like the motion picture industry
-
•Development of a detailed licensing strategy for different market segments
Technology Partnerships
Turnaround with Technology Licensing
Software Industry
A client in the US dental industry pioneered morphing software to illustrate the 'before and after' look of orthodontia. Straightening the teeth affects not only the smile but also the shape of the entire lower half of the face.
At our point of entry the company had run into cash difficulties and needed capital.
Copyright 2015 Perception Advisory
